This strategy is for you if your clients argue with you about your pricing. When I was selling light industrial staffing, my clients would ask for a lower markup, even though temporaries were
Category: News
What Is a Sales Maturity Model?
A sales maturity model is a structured approach that helps sales organizations grow revenue by moving clients through progressive stages of value. Instead of selling once and moving on, the s
On Constant Learning
I didn’t spend a lot of time in high school. Most days found me walking miles to the banquet restaurant where I washed dishes. I stayed there until it was time to close the kitchen, walking h
Why Buyers Don’t Buy
Your buyers and mine want to buy.
Trading Value
We have to go back in time to explain how I created this most important strategy. When I started selling, there was no internet, no websites, and no way to learn about a company. There was no
The Major Problem in Business
Most problems in business are not what you believe they might be. It’s not your clients, or your employees, or a competitor that is trying to displace you. None of these are the major problem
Sales Is a Competition
You have to remember that your client is also engaging with your competitors. Maybe one who provides the client a price that makes your pricing look expensive in comparison. Others have relat
Screens Did Not Distract Us. They Replaced Judgment.
You might think that you and others are distracted by your screens, but that is not quite correct. Distraction is not the right diagnosis. Attention loss is a surface symptom, but not the dis
Why You Should Reject Sales Titles and Embrace the Role of Sales Expert
The Problem with Traditional Sales Titles
Many professionals go by titles like BDR, SDR, Account Manager, or Sales Rep. While common, these roles often reduce sales professionals to act
Red Ocean Strategies
1. Be the Value Creator, Not a Vendor
In Eat their Lunch, you will find that you are the value. Your conversation is valuable for your prospective clients. Let your competitors fail to win d
