Category: Service

If you run a SaaS business, you may have hit a wall where your network and initial traction aren’t enough to keep growing. Maybe you’re generating leads but struggling to convert them into long-term customers. Or worse — you’re bringing in new customers, but they don’t stick around. This is where a strong B2B customer…

If you run a SaaS business, you may have hit a wall where your network and initial traction aren’t enough to keep growing. Maybe you’re generating leads but struggling to convert them into long-term customers. Or worse — you’re bringing in new customers, but they don’t stick around. This is where a strong B2B customer…

As a customer support manager with many years of experience in the startup trenches –– from scaling global support teams at SmartRecruiters to launching conversational AI chatbots at Dapper Labs –– I’ve directly seen how technology transforms customer service. Today, I lead CX efforts at Skybound Entertainment, where we’ve found success blending human ingenuity with…

As a customer support manager with many years of experience in the startup trenches –– from scaling global support teams at SmartRecruiters to launching conversational AI chatbots at Dapper Labs –– I’ve directly seen how technology transforms customer service. Today, I lead CX efforts at Skybound Entertainment, where we’ve found success blending human ingenuity with…

When I started my own online store with Printify and created social media shops, I found out that marketing segmentation was very important for making steady sales. At first, I tried to sell to everyone, thinking that reaching more people would bring in more customers. Instead, my messages were unclear, and my sales were inconsistent….

When I started my own online store with Printify and created social media shops, I found out that marketing segmentation was very important for making steady sales. At first, I tried to sell to everyone, thinking that reaching more people would bring in more customers. Instead, my messages were unclear, and my sales were inconsistent….

I love a good success story, especially when the main character has worked hard to overcome a specific problem. In the SaaS world, a testimonial that communicates that win is gold. The best way to share that story is by asking happy customers a few testimonial questions. In today’s buying market, it’s no secret that…

I love a good success story, especially when the main character has worked hard to overcome a specific problem. In the SaaS world, a testimonial that communicates that win is gold. The best way to share that story is by asking happy customers a few testimonial questions. In today’s buying market, it’s no secret that…

When was the last time you moved through a customer journey funnel in just one step — seeing a product, deciding you needed it, and purchasing it immediately? Unless it’s a routine grocery item, that’s probably not how you buy. The modern buying process is far more complex, with consumers needing multiple touchpoints before making…

When was the last time you moved through a customer journey funnel in just one step — seeing a product, deciding you needed it, and purchasing it immediately? Unless it’s a routine grocery item, that’s probably not how you buy. The modern buying process is far more complex, with consumers needing multiple touchpoints before making…