Customer Journey Maps: How to Create Really Good Ones [Examples + Template] Did you know 70% of online shoppers abandoned their carts in 2024? We’ve all done it — I can’t tell you how often I add items to the cart, get distracted, and forget to check out. But why does it happen? The answer…
Category: Service
Why Customer Service is Important: 16 Data-Backed Facts to Know in 2025
Throughout my career, I’ve led customer support teams across a wide range of industries, from fast-growing SaaS companies and innovative Web3 platforms to eCommerce brands and popular video game studios. Through these experiences, I’ve learned firsthand the importance of customer service in driving business success. But what does it take to deliver exceptional customer service…
Digital Customer Experience: The Ultimate Guide for 2025
I’ve been in the trenches of customer support for some of Silicon Valley’s fastest-growing startups, and I’ve seen how a poor digital customer experience can lead to frustration and lost customers. I recall a time at one of my previous employers when we launched a self-service portal that, while functional, left users frustrated. They couldn’t…
Is The Customer Always Right? [What It Means + Why It Matters]
As a freelance content marketer, I’ve faced my fair share of difficult clients. And if you’ve worked in a customer-facing role, I’m sure you’ve experienced that internal “ugh!” — the little annoying feeling you get when you know the customer isn’t right. But that doesn’t mean the phrase “the customer is always right” doesn’t hold…
The 20 Best Call Center Software (& Features You Need)
Call center tools are essential to delivering great customer service. Once, I spent what felt like forever trying to resolve a billing issue — endless automated prompts and no clear answers. When I finally connected with a live agent, they already had my account details pulled up, solved my issue in minutes, and left me…
How to Run a Customer Experience Workshop for Your Team
Running a customer experience workshop is the key to truly understanding what your customers want and need. It’s where you discover their frustrations and create effective solutions — because it’s all from their perspective. Here’s why I swear by it: 80% of customers say a company’s experience is just as important as its products or…
The Top 14 Customer Service Certifications & Courses You Need to Take
Customer service training courses can help boost customer satisfaction rates, enhance employees’ confidence in their roles, and increase overall sales. I’m no stranger to customer service courses. Over three decades, I’ve worked in a host of client-facing positions, each of which needed its own approach to customer service and support. Not sure where to get…